Brief:

 

Create a brand identity

for Edinburgh based PR/Film company Tanami.

Insight:

 

The word 'Tanami' comes from the name of a rural road

located deep in the Australian outback. The road connects

rural communities to mines, playing a pivotal role in the

success of the Northern Territory economy.

 

Solution:

 

I wanted to focus on this important connection between

people, whilst also incorporating an aspect of film. I chose

the iconic clapper board.

 

Since creating this brand mark, Tanami has worked on

projects for Chevrolet, Celtic FC, Magners, RBS, Peugeot,

and the Scottish Government.